Youth Conversations Publication
Client: National Youth Council
Capturing diverse youth insights & voices in a report
We were commissioned to crystallise and communicate insights from a series of national Youth Conversations to let the public know what matters to our youth. In a world that is full of sweeping generalisations about our youth, we sought to present a more nuanced and accurate reflection of who Singaporean youth are.
To represent the diverse, multi-faceted nature of our youth, we employed a few key design elements. We used colour-blocking as a symbol of their willingness to come together despite having differing opinions. The modern look and feel reflected their maturity of thought, while the bright colour represented our youth’s imagination in their vision for Singapore. The curated bold statements and use of typography symbolises their conviction and desire to do something about the social issues they see and have a heart for.